High-end designers are stepping up to show that great fashion can exist with eco-sustainability. This coming August, Gucci will join forces with Safilo, the worldwide leader in eyewear, and launch a line of sustainable eyewear. Created out of innovative acetate that contains a higher percentage of material from natural sources, the line will consist of four model eyeglasses and two bio-based sunglasses.
Gucci has also announced that in the first six months of 2012, new packaging that has been designed to simplify the production process will accompany the eco-friendly eyewear.
Sounds like Gucci is ready to walk the walk and talk the talk of being an environmentally friendly company!